I spent January 2012 in Los Angeles working on the onscreen branding for the 2012 Oscars.
My role was to create the onscreen identity system for the nationwide coverage of the Academy Awards – including logo and all typographic elements.
Shown below are the logo design concepts, followed by our final onscreen identity.
This was created in collaboration with The Mill Los Angeles design team and the very talented Henry Hobson.
Created at The Mill Los Angeles, 2012